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Dictionary of Media and Communications

February 6, 2011 by Roy Johnson

definitions and explanations of new media terms

Dictionary of Media and Communications is an attempt to solve an interesting problem. I once bought a dictionary of computer technology (as it was then called). It was huge, comprehensive, and was written by an expert. Twelve months later there were terms I needed to look up that simply weren’t in there. That’s how fast new language is being created in the field of information technology (as it is now called). The same is largely true for media and communications. But in the meantime publishers have realised that works of this type need their own web sites that are regularly updated.

Dictionary of Media and CommunicationsDoes this mean that dictionaries in the form of printed books are obsolete? I think not – because for most people it’s still more convenient to reach a book off the shelf to solve a problem or look up a definition. And that’s quite apart from the secondary pleasure of reference books – making those serendipitous discoveries on adjacent pages.

With definitions of 2,300 terms this is without doubt the most comprehensive in its field. But its unique selling point is that terms are defined in a variety of contexts. Nuances of a term may vary depending on its use in semiotics, sociology, or film making. Entries run from aberrant decoding and above-the-fold via McLuhanism and male gaze, to yaw, zapping, and zoom. A typical entry reads as follows:

hypertext 1. A method, devised by Berners-Lee as part of his *World Wide Web software, of embedding omni-directional *links within a given digital *text (encoded in the form of an *HTML document and displayed on a *web browser) which connect to other HTML texts without the need for extra navigation. For example, a selected word of a text document or an area of an image document is defined as a *hyperlink which, when clicked on, loads the document at that address into the browser window. Hypertext is designed to be media independent (a text can link to a sound file, an image, or even a location in a *virtual world.) which makes it a *metonym for the versatility of *digital media generally. 2.2. A visionary concept of Ted Nelson (an American new media theorist, b.1937) for a *human-computer interface in which computers present a given text from multiple viewpoints, making it a malleable object that can be ‘played with’ in order to deepen a person’s understanding. For example, a hypertext version of Hamlet’s ‘To be, or not to be’ soliloquy might consist of a standard edition of printed text, a facsimile of the earliest known version, a video recording of a performance, critical notes, and articles – all of which could be expanded from or collapsed back into the original text by clicking on a series of bi-directional links.. 3. For Genette, literary works which derive from, relate, or allude to an earlier work see also INTERTEXTUALITY. 4. Any text structured in a way that is nonlinear or non sequential, having no clear beginning, middle, and end, or in which the reader has control over the sequence. Where such texts link to others through *hyperlinks, the boundaries of the text may be blurred or the text may be perceived as unbounded.
See web links – Project Xanadu

It also has a listing of micro-biographies of major theorists and practitioners, plus a bibliography of suggested further reading. The compilers deny the existence of ‘key entries’, but many of the important entries are cross referenced and linked to the book’s web site.

The fields of reference include literary studies, semiotics, digital technology, broadcast media, journalism, film studies, psychology, and cultural theory. It’s aimed at people studying in any of these disciplines, but the definitions and explanations are accessible to the general reader.

Dictionary of Media and Communications   Buy the book at Amazon UK

Dictionary of Media and Communications   Buy the book at Amazon US

© Roy Johnson 2011


Daniel Chandler and Rod Munday, Dictionary of Media and Communication, Oxford: Oxford University Press, 2011, pp.472, ISBN: 0199568758


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Dust or Magic

June 27, 2009 by Roy Johnson

secrets of successful multimedia design

Dust or Magic is a book for people who want to know about or work in the new media. It takes the line of revealing the truth about how multimedia projects really work – pointing to both successes and complete turkeys. Bob Hughes has been active in the field over its last decade, and he discusses a fascinating range of examples – from websites and CD-ROMs to kiosk programs and interactive video.

Dust or MagicHe starts with an account of digital technology from Alan Turing onwards – but the chronology darts backwards and forwards from Russian constructivists to Greek theatre and back again to Richard Wagner. Later, he settles down to a slightly smoother chronology, but without sacrificing his wide range of reference. He offers Vannevar Bush, Douglas Engelbart, and Ted Nelson as key pioneers and presents excellent accounts of their work.

This is followed by detailed sketches of the pioneers of Virtual Reality, Interactive Video, and early hypertext programs such as Guide, Toolbook, and Hypercard – including developments which have been passed by which he claims could be revived with the development of new technology.

There’s something of an intellectual dip in the middle of the book when he compares English revolutionaries of the seventeenth century with the Guerilla Girls, and he celebrates web sites and Hyperstacks which are not much more than collections of idiosyncratic enthusiasms. Fortunately, the level rises again with a whole chapter devoted to Voyager, which he claims made innovations with the bare tools [Hypercard] available at the time.

The latter parts of the book are devoted to accounts of working on multimedia projects – one for the Nationwide Building Society, of all people – and he covers the disaster of the Microsoft ‘Sendak’ project, before passing on to discuss theories of ‘creativity’ and report on forays into the world of advertising. He discusses the psychology of idea-generation, its relation to programming and the world of computer games, the advantages of motion and sounds on screen, and there are some interesting observations on the need for visual ‘transitions’ between one screen of information and another.

Reading all this, you get an invigorating sense of intellectual excitement, the downside of which is that no single idea is pursued to any depth. This is a weakness occasionally reinforced by a surprisingly cavalier attitude towards his readers – ‘sorry – I’ve lost the URL’.

And yet he’s actually gone to the trouble of locating the original authors of some of these programs – an admirable trait in an age when a lot of software has a lifespan of five years or less. He’s very fond of using metaphors to explain his arguments, and there are lots of interesting historical anecdotes woven as side-bars into the text. At its best, he throws up novel connections from different media and sources of technology; at its weakest, he flits from one unexamined generalisation to another.

Apart from concluding that projects are best carried out by small teams, he never seems to get round to explaining the ‘secret’ in his sub-title, but this is a lively and stimulating introduction to the history of software development which should go onto the reading list of anyone who wants to know what happens on real-life projects. It’s a revelation of the costly disasters as well as a celebration of the often unsung heroes of new technology during the last thirty years.

© Roy Johnson 2000

Dust or Magic   Buy the book at Amazon UK

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Bob Hughes, Dust or Magic: Secrets of Successful Multimedia Design, London: Addison-Wesley, 2000, pp.264, ISBN: 0201360713


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Filed Under: Information Design, Media, Online Learning Tagged With: Communication, Media, Multimedia, Online learning, Technology

Giving Presentations

May 25, 2009 by Roy Johnson

presentation skills for lectures, demonstrations, and talks

This book will show you what’s required in giving presentations. That means how to plan and structure the presentation; how to choose and prepare good visual aids; and how to deliver your presentation with confidence, either individually or as part of a team. The contents of Jo Billingham’s book are arranged in the logical manner you need if your presentation is to be successful. First prepare and structure what you are going to say; then choose your visual aids and arrange them in an effective manner.

Giving Presentations Next, you need to make notes and rehearse what you are going to deliver. Even if you do this in a room on your own it’s better than being unprepared. The presentation itself is explored completely. What happens if something goes wrong? How do you make maximum impact? What do we do about being nervous? How to dress – up or down? There is plenty of good advice on coping with all these problems. Oxford University Press have just brought out a series of short beginners’ guides on communication skills. The emphasis is on compact, no-nonsense advice directly related to issues of everyday life.

Given the controversy surrounding the much-used and some would say over-used market-leading software PowerPoint, it’s good that she discusses the disadvantages as well as the advantages of using it.

The chapters of these guides are short and to-the-point; but the pages are rich in hints, tips, and quotes in call-out boxes. The strength of this approach is that it avoids the encyclopedic volume of advice which in some manuals can be quite overbearing.

There are lots of tips on the use of visual aids – one of the potential nightmares when doing presentations – and she offers a very useful checklist of things to do.

When I last gave a presentation using a computer and a data projector, the system packed up after five minutes. “Thank goodness for the humble overhead projector” I confidently declared – whereupon the bulb in the OHP blew up. The moral is – be prepared. Be doubly prepared.

© Roy Johnson 2005

Giving Presentations   Buy the book at Amazon UK

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Jo Billingham, Giving Presentations, Oxford: Oxford University Press, 2003, pp.144, ISBN: 0198606818


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Here Comes Everybody

October 22, 2010 by Roy Johnson

how change happens when people come together

Clay Shirky’s basic argument in Here Comes Everybody is that the advent of social media (email, FaceBook, MySpace, bulletin boards, Flickr) has fundamentally changed people’s ability to form and act in groups, because it has reduced the cost of doing so effectively to nothing. This is a similar argument to Chris Anderson’s in The Long Tail and FREE: The Future of a Radical Price – that modern digital technology has created a new set of tools and zero-cost opportunities for people to do things that hitherto were the province of small, rich elites.

Here Comes EverybodyThe classic case, now well known, is that of newspapers. When individual bloggers started breaking news stories, the first thing newspapers did was to pour scorn on them. Then, as the tide of ‘citizen reporters’ grew, the newspapers started their own blogs – written by paid journalists (which is not the same thing of course). Then, when they saw advertising revenues switch from print publications to the online world, they started panicking. And that’s where they’re at now. Almost all national daily newspapers (in the UK anyway) make a loss. They are what blogger Guido Fawkes calls ‘vanity publishing’. The Guardian newspaper for instance has a daily circulation of only 280,000 copies, and operates at a loss of £171 million per year. It is subsidised by profits from Auto Trader.

A propos ‘professional’ journalists complaining that bloggers are not really ‘citizen journalists’ Shirky makes the perceptive observation that a) none of them claims to be, and b) they are something else that’s new, which the mainstream media hasn’t yet recognised.

There is very little difference between a paid journalist who blogs (such as Iain Martin for the Wall Street Journal) and Guido Fawkes (libertarian individual blogger) except that Guido is more likely to take risks in exposing political corruption and scandal fraud, whilst Iain’s column is largely amusing and well-informed comment on the same events after they have been exposed.

The other general point Shirky makes is that all technological revolutions (such as the advent of the printing press in the fifteenth century) are followed not by immediate change, but by a period of uncertainty and confusion whilst the new replaces the old. At first the old continues, and the new may go unrecognised. But as soon as the new is ubiquitously adopted, it displaces the old. In the early Renaissance scribes were highly regarded practitioners of book production – but the press made them redundant within fifty years.

The same is happening now. We don’t know clearly yet what form the outcomes of fully developed social media will take, but it’s quite obvious already that they are displacing older media such as fax machines (remember those) printed newspapers, film cameras, and handwritten letters.

Shirky has a very good chapter on Wikipedia in which he explains why it is so successful, even though it is written by unpaid, self-selecting volunteers. The reason is that it has self-correction built into its system, and it appeals to people’s altruism. Anybody can add their two pennorth, and if they get something wrong somebody else will correct it – often within a matter of minutes.

There’s more to it than that of course. He produces the now familiar hockey stick graph to show that some systems (as in the Long Tail argument) are more successful because a lot of small instances can add up to more than one big one.

The most profound effects of social tools lag their invention by years, because it isn’t until they have a critical mass of adopters who take these tools for granted, that their real effects begin to appear.

The other basic philosophic argument at work here is that of difference in degree (more of the same) and difference in kind (something new).’What we are witnessing today is a difference in the degree of sharing so large it becomes a difference in kind. That sharing is coming from relatively simple but profound technological devices such as email, Twitter, MySpace, FaceBook, and other social media.’

Every stage of his argument is backed up with practical examples – from the victims of sexual abuse by Catholic priests organising self-support groups to thwart the Vatican, to pro-democracy campaigners in Egypt, China, and Belarus using Twitter to organise demonstrations.

He makes the excellent point that the success of open source software comes from the fact that because it is based on voluntary contributions of labour, it can afford to fail. For every Linux success story, there are thousands of OSS projects that don’t get off the ground. Commercial software developers can’t afford that degree of failure: they have to choose workable projects in order to pay their own wages.

His study is a very engaging mixture of technology, sociology, politics, and anthropology. He delivers case after case of successful group-forming, and to his credit he also analyses why many groups fail and a few succeed spectacularly. This is an engaging and vigorous polemic with thought-provoking ideas on almost every page. It ranks alongside the work of Lawrence Lessig, Chris Anderson, and Cory Doctorow as a significant gear-shift in the thinking on new technology, new media, and the social changes that are happening in online life before us right now.

Here Comes Everybody   Buy the book at Amazon UK

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© Roy Johnson 2010


Clay Shirky, Here Comes Everybody, London: Penguin Books, 2009, pp.344, ISBN: 0141030623


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How to choose a dictionary

November 1, 2009 by Roy Johnson

from pocket-size to the world’s largest reference

Dictionaries can be something of a personal matter. People become very attached to their favourite amongst the most-used of all reference books. However, a few guidelines on how to choose a dictionary can easily be established. The first thing to understand is that they are not all the same. They have their own characters and peculiarities, and they are created for different users.

How to choose a dictionary - Oxford MinidictionaryLet’s start with the question of size. The smallest dictionaries, which you really can fit into your pocket, are only suitable for a quick check of spelling and meaning in most commonly used words. These are mini-books the size of cigarette packets, which often end up in your desk drawer. The Oxford English Minidictionary manages to pack 40,000 entries and 50,000 definitions into a miraculously small space – and throws in a few extra pages which offer solutions to common problems. Keep this in your briefcase, or take it along to the pub quiz, but for serious work you’ll need something bigger.

 

How to choose a dictionary - The Little Oxford Dictionary The Little Oxford Dictionary is the next size up. This is a more serious attempt to be useful, with 51,000 entries and supplementary information on each word, including how it should be pronounced. It also includes occasional panels of advice on grammar and good usage, plus a supplement of words which have come into the language during the 1990s. This is one for the desktop or your briefcase, and probably the smallest you can go if you are going to consult a dictionary regularly.

 

How to choose a dictionary - Collins Pocket DictionaryCollins offer an alternative to the Oxford domination of the dictionary market. Their books are popular because they generally make clear page layout a priority. The Collins Pocket Dictionary contains 44,500 definitions, plus advice on grammar and common problems. It claims to be ‘in colour’ – but all this turns out to mean is that headwords and their variants are printed in red – which makes the pages look as if they’ve got measles.

 

How to choose a dictionary - Heineman DictionaryAmongst the ‘portables’, the Heinemann English Dictionary is specially designed for use in schools. Not only is each entry very clearly presented, but parts of speech are spelt out in full, not abbreviated as is usual in dictionaries. Pronunciation is explained, and there are pull-out boxes with gems of etymology on certain words. It has been created with the UK National Curriculum in mind – and has proved to be popular as a reference for the classroom.

 

How to choose a dictionary - New Oxford DictionaryThe New Oxford Dictionary focuses on English as it is really used in the late 20th century. Compiled after in-depth analysis of computerized databases of current English, this dictionary is the first to base its coverage on the evidence of real English. A rapid-reference page design separates out parts of speech, word histories, and phrases. The most modern meaning of each word, as used by the majority of people, is placed first within each entry. Contemporary rules are given on question of usage, providing relevant advice on problems old and new. Word history notes explain the linguistic roots of words and tell the story of how a word’s meaning and form have changed over time. Modern pronunciations are also given, using the internationally recognized system.

If you are buying a dictionary for serious use, paperbacks can be a false economy. Very often, hardback editions only cost slightly more – and they will last you a lifetime. Treat yourself!

How to choose a dictionary - Chambers DictionaryIt’s official! The word techie – a devotee of technology – has made it into the Chambers Dictionary. And there are a slew of other net-specific words too, including netiquette, browsing, applet, spam, cybersex and cybercafé. It just goes to show how the world of computing and electronic communications has advanced and changed our world. Of course, there are also those other little things that have become part of our lives: Prozac, sound bite, cellulite…

 

How to choose a dictionary - Collins Millenium DictionaryCollins dictionaries have always scored well on contemporary relevance and accessibility. The latest ‘Millennium’ edition of the Collins English Dictionary has increased the previous content by twenty percent, and there are useful guiding headers at the top of the pages, and the headword entries are printed in a no-nonsense non-serif font which I find unexpectedly easy to read. Besides answering the questions usual to dictionaries there are many encyclopedic entries which make this a valuable work of general reference. It also carries notes on language use which might be studied by those who think they speak English correctly.

 

How to choose a dictionary - Collins Dictionary and ThesaurusCollins also have on offer a ‘two-books-in-one’ Dictionary and Thesaurus. This carries 71,000 entries, plus a quarter of a million synonyms. Normal dictionary entries appear in the top half of each page, whilst the bottom half presents lists of synonyms and antonyms. This is a simple but very effective device which encourages browsing and learning about language. A useful choice if you need to combine two sources of reference in one.

 

How to choose a dictionary - Concise Oxford DictionaryThe most popular of the one-volume desktop dictionaries is the Concise Oxford Dictionary. This contains explanations, pronunciation, and the etymology of over 40,000 headwords. It also adds notes on any disputed or controversial terms, and includes American spellings. This is a great favourite with writers and students, and a basic minimum for a civilized library. If you can only afford one dictionary – make it this one.

 

How to choose a dictionary - EncartaIf you want an illustrated dictionary, Encarta has recently been released as one volume – to some acclaim. It represents both the diversity of English as a language spoken around the world, and an attempt to capture up-to-date usage. If you want a picture of an aardvark and details of zygotes – Encarta has them. It offers variant spellings, meanings, and pronunciations in more than 100,000 entries comprising some 3.5 million words. If, for example, your Asian correspondent asks you for your biodata, you can quickly and painlessly learn that she needs your curriculum vitae. There are more than 3,000 black-and-white illustrations and 10,000 biographical and geographical entries. This is Microsoft making good use of its linguistic database.

 

How to choose a dictionary - New Shorter Oxford DictionaryMoving towards the heavier, more serious resources for writers, students, and teachers who want the sort of books in their homes which are normally only available in libraries, the New Shorter Oxford is a firm favourite. It’s big, comprehensive, and scholarly, and is based on the monumental Oxford English Dictionary. All entries have been re-written to reflect contemporary usage. This is one which should be considered as a minimum for serious writers and researchers. It comes in two handsomely-produced volumes, which are a sound investment. Its also just been re-issued in a Oxford’s new easy-to-read format.

 

How to choose a dictionary - Compact Oxford English DictionaryThe Compact OED [an accurate but amazingly misleading title] is just about as far as you would need to go without being a library acquisitions officer or a professional lexicographer. It’s a two-volume version of the complete OED – but photo-reduced, so that the text is laid out in a font size of about six points. The volumes are issued as a cased set with a magnifying glass – and you’ll need it. But here’s the good news. It works. So you save on storage space, yet have access to the contents of the twenty volume version. I picked one up second hand, and use it all the time.

 

How to choose a dictionary - The Oxford English Dictionary CompleteOf course when we get to the biggest and best dictionary of the English Language, and a towering monument of bibliographic scholarship – then it’s the complete Oxford English Dictionary. This is now twenty printed volumes and had become rather expensive to produce. There are the two options available. You can have the convenience, speed, and reliability of the whole database on a single disk. Keep it in your D: drive and the world’s biggest lexical resource can be summoned with a mouse-click. The alternative is to subscribe to the online version, which will be permanently updated. It’s worth noting that the OED editors have decided to adopt an all-inclusive policy. New English, slang, jargon, and even obscenities are all listed.

© Roy Johnson 2009


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How to start blogging

September 14, 2009 by Roy Johnson

a quick guide to creating an online journal

Start blogging

A blog (short for the term ‘web log’) is a form of online diary or journal. It’s rather like having your own personal web site, but somebody else does all the technical work. All you need do is write the contents.

What do people put in their blogs? Answer: just about anything. Most are a sort of public diary where people record the events of their lives – occasionally adding a rambling commentary on the state of the world in general. Others can be a fairly serious record of professional work, with invitations for visitors to comment.

Belle de Jour claimed to be the diary of a London call girl, and was so successful it has now been snapped up by a publisher and turned into a book. The Baghdad Blogger became famous because he sent eyewitness accounts of what was happening during the Anglo-American invasion of Iraq.


Start BloggingBiz Stone’s Blogging: Genius Strategies is an enthusiast’s guidance manual. He hit the blogging scene running, and has made himself an expert overnight. He now works for Blogger, which is owned by Google. Biz takes you from the very first steps of creating a blog, through to the advanced possibilities of syndicating what you write and even making money from it. He’s something of an evangelist, but all his advice is perfectly sound. Good for beginners, but he takes you all the way through to more advanced topics such as content syndication and money-making affiliate programs.

blogging   Buy the book at Amazon UK
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Content

What else can go into a blog? Links to other blogs you find interesting, pictures of your pet dog, observations left behind by your visitors, even snapshots posted from your mobile phone. Here come some examples. Go to an index such as Blogdex.net which lists the most popular and the most recent blogs. Try A Message from Albia, which is a very funny satire of English social and political life purporting to come from a mythical European country. BoingBoing.net is a very popular ragbag of entries, which when I just checked included an item on the youngest video blogger. Even newspapers such as The Guardian have their own blogs.

Blogging began as a medium for Web-based personal diaries, and most people still use it for this purpose. But some bloggers have started to develop the medium for what is essentially self-publishing. They might post notes reflecting briefly on a topic or discuss it with other bloggers, but they also upload essays, articles, or opinion pieces which count as serious pieces of journalism, expressing ideas and points of view which might not be available elsewhere.

It’s a fairly simple process to keep a blog going – once you’ve got it set up. The procedures for signing up and creating a blog are fairly similar in each case. Basically, you subscribe to a blogging service; you set up your blog, choosing from a number of ready-made templates; then you start posting what you have to say.

There’s no point spelling out the procedures in detail here, because online tutorials such as the excellent BlogBasics.com already exist. Read through their suggestions, print out the pages if you wish, then go to Blogger and get started immediately. What I’ll give you here are some general tips, additional support resources, and how to make money from your blog.


Essential BloggingCory Doctorow’s Essential Blogging takes you through all the options of free blogging or paying a small fee to get extra features and more control. It covers all the essentials you might need, and it’s presented in publisher O’Reilly’s impeccably high-standard style. Doctorow is a young guy who has made a big impact in the world of online writing, and he’s now an editor-in-chief at Boing-Boing as well as a successful writer of science fiction. Up to date.

blogging   Buy the book at Amazon UK
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Procedure

Plan first — Before you start, think of a name for your blog, and decide what you are going to write about. It can follow a theme or a topic; it might be all about your home town or your favourite sports team; it could be a record of your trip around the world. I’ve just discovered that a lot of journalists have personal blogs where they record the gossip they leave out of their official reports. It doesn’t even have to be true: a blog is the perfect medium for an online soap opera.

Sign up — When you have decided on a name and a theme, you need to sign up for an account. These come in two flavours – free and subscription. Blogger.com is the most popular, because it’s free; but some people prefer MoveableType or DiaryLand because they offer additional features for a small charge. WordPress.com offers both a free and a commercial version.

Blog commerce — How can you make an income from all this? Well, it’s unlikely that you can do so directly. But there are all sorts of small possible spin-offs. Lots of bloggers sign up as affiliates at Amazon.co.uk and Amazon.com and other commercial sites. You place advertising for Amazon on your blog, any they send you a (modest) residual income for sending customers through to their site to buy books, CDs, and software.

There’s also the possibility of micro-payments. This is a system in which people are prepared to pay a small amount for downloading an article of interest. There’s still some resistance to this idea, but it’s now fairly common in downloading music files – so it might catch on.

The most lucrative source of revenue for many blogs and web sites is the Google Adsense scheme. In exchange for letting Google put advertising on your blog or your web pages, they offer you micropayments each time your visitors click through to the advertiser.


The Weblog HandbookRebecca Blood’s The Weblog Handbook is a guide to creating your own blog. It’s a book for anyone who has ever thought about starting but isn’t sure how to post, where to find links, or even where to go to register. She certainly knows what she’s talking about, as you can see at her own blog rebecca’s pocket. She guides you through the whole process of starting and maintaining a blog and answers any questions that might pop up along the way, such as the elements of good blog design and how to find free hosting. She’s gone on to be a very successful professional blogger.

blogging   Buy the book at Amazon UK
blogging   Buy the book at Amazon US


Advertising

The Google Ads scheme has three big advantages. First, the visitors don’t have to buy anything: you get paid simply for their viewing the ad. Second, the whole thing works automatically. Once the code is in your pages, Google start paying money straight into your bank. Third, Google provide all the scripts and coding, and you can even customise the ads so that they blend into the design of your blog.

One of the cleverest features of Google’s scheme is that the ads are matched to the content of the pages on which they appear. So, if your blog is about music or fashion, the ads will be for CDs and iPod downloads, clothing and online stores. Whatever you write about, the ads will be on the same subject. This is good for Google and good for you, because readers are more likely to click through.

Companies such as Blogger have done everything they can to make the process of setting up a blog as easy as possible. It’s possible to set one up from scratch in just a few minutes. And yet everyone I know – including experienced users – has had some sort of minor problem in doing so. And that includes me.

If you get stuck there are FAQs to answer the most basic queries (“My blog has disappeared. Where has it gone?”). I found these very helpful when setting up my blog because they are full of genuine questions from beginners and answers from more experienced bloggers.


Blogging for Dummies Brad Hill’s advice in Blogging for Dummies is aimed at getting you up and running as quickly as possible – though he begins with what blogs are – and what they are not. He explains the different types of blogs, and how and why they are different from web sites. The good thing is that he looks at all the options and draws up comparison charts which show the features, cost, and options offered by the various providers and software programs. This includes popular features such as the ability to display adverts and upload photos.

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GLOSSARY

Blog (noun) – a journal or diary that is on the Internet – Andrew Sullivan has the most popular blog on the Internet.

Blogger (noun) – a person who keeps a blog – Bloggers are revolutionizing the way news is shared.

Blog (verb) – to write a blog – I am going to blog before breakfast this morning.

Blogging (verb) – the action of writing a blog – Blogging is my way of sharing my passions with the world.

Post (verb) – to write and despatch an individual entry on a blog – I will be posting on this issue tomorrow.

Post (noun) – an individual entry on a blog – In yesterday’s post you mentioned that …

© Roy Johnson 2004


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How to write a business document

March 1, 2014 by Roy Johnson

effective business communication skills

What is a business document?

A business document can be any form of writing connected with commerce, administration, government, industry, or non-personal communication — any of the following:

  • Business letter
  • Commercial invoice
  • Delivery order
  • Executive summary
  • Five year plan
  • Invoice
  • Memorandum
  • Purchase order
  • Annual report

Business document

These are normally documents printed onto paper, but modern business also includes documents in the form of email messages, web pages, Powerpoint presentations, and online instruction manuals.

You should follow the same principles for writing such documents, no matter in which form they will finally appear.


Five stages of planning

There are five basic stages in the process of writing a business document.

If you are conscious of each one as a separate activity, it will help to make the task of writing a business document easier.

  1. Visualise the document
  2. Determine the content
  3. Create a structure
  4. Write the first draft
  5. Make any revisions

Visualise the document

Visualise the finished document as a material object. We now know that visualisation is a great aid to achievement.

For this stage you need to know what the business document looks like. Make sure you have at least one good example of the following:

  • a letter
  • a report
  • a proposal
  • a memo
  • a bulletin

Keep these examples in a handy place in your office where you can refer to them at any time. It is a good idea to keep them in a binder, each in its own plastic wallet, so that you can browse and find them easily.

Set up some templates in your word-processor which correspond to the list of document types shown above. This way, you save yourself the repeated task of creating a new layout for every document.

Your templates should conform to the principles outlined in How to Write a Report as follows:

  • Modules — write text in bite-size chunks
  • Relevance — one topic only – exclude anything which doesn’t belong
  • Navigation — use headings and sub headings to guide your reader
  • Consistency — of vocabulary, expression, layout, visual features
  • Hierarchy — multi level text with correspondence between levels

Writing the content

Be sure you know exactly what it is you need to write. If you are not sure about your purpose, it makes the writing more difficult.

Here are some tips for making sure that you start out with a confident and accurate idea of what is required.

Write down the purpose(s) of your document and the response you require.

Put yourself in the place of the person receiving the letter. Answer the three crucial questions yourself before you start writing your document. There are three questions a reader asks about a document:

  1. What is this? — a letter, proposal, memo, report
  2. What’s it about? — new rules, I’m fired, I’m going on a trip
  3. What do I do? — reply, accept an invitation, disagree with the points, give my permission

Creating the structure

Create an overall structure using diagrams or titles in a hierarchy. This will give you confidence – because you can see the complete outline of your document before you fill in the detailed content.

Create a structure using a form you find useful:

  • Lists of topics — every important topic you wish to include
  • Diagrams — which works for you – spider, matrix, mind-map
  • Boxes — a page with several rows of blank boxes, each representing a level of your document

This writing strategy will also deter you from meandering from the topic, because you are writing your text according to the part titles you have created.

You may also wish to use the OUTLINER facility in your word-processor.

You can also create an overall structure using working titles in a hierarchy. Make up quick working titles for your modules chapters and sections.

Don’t agonise about them. You can always change them easily after you have written your draft document.

Here’s an example of an outline in titles

  • New services available
  • Advantage to customer
  • New pricing structure
  • Special discounts
  • Ordering details
  • Names, contacts, numbers

If the document contains a lot of material which needs to be organised in some way or other, use one of the common approaches to creating structure. The parts can be arranged in –

  • logical progression
  • increasing significance
  • equal significance
  • chronological order
  • narrative sequence
  • category groupings

Document titles

There are three kinds of title in business documents.

  1. function title
  2. topic title
  3. combination title

A function title — tells your reader what the section or module is doing. This kind of title is independent of the topic in the text. Here are some examples:

  • Introduction
  • Problems
  • Background
  • Criteria
  • Solution
  • Comment
  • Recommendation

A topic title — tells your reader what the section or module is about. Examples of topic titles:

  • Additional monthly benefits
  • Loan payment methods
  • Calculating overtime
  • Cash-flow difficulties
  • Recruitment methods

A combination title — is made up of two parts, which are topic and function. The combination title does most work in terms of communication. Examples of combination titles:

  • Problem of information overload
  • Solution to staffing problems
  • Way forward for programmers
  • Introduction to new parking rules
  • Action by team members
  • Decision on compliance issues

Titles in general

Be clear — Use titles that clearly describe the function or the content of the module.

Be brief — Make titles brief. Shorter titles are better than longer ones, provided they don’t create any ambiguity. Use no more than three to five words.

Be consistent — Use the same vocabulary in the title as you use in the text module.

Be familiar — Use terms which are generally familiar to any reader. Avoid technical jargon except when you write as one specialist to another.

Be independent — Make each title stand alone and act as an advance organiser for a document, section, chapter, module.


Write the first draft

Write your initial draft in separate sections, parts, or modules. This is a very efficient way of writing your first draft.

You already have your data and the structure of your argument worked out. Now you write the separate sections for each title you have created.

This is much less stressful than trying to write the whole document at once. If you find one section getting out of hand, then break it down into two or three smaller parts.

You can also re-write any individual part which is not successful.


Make revisions

Now is the time to take an overview of what you have done so far. First check the structure of your document and put the parts in order.

Put yourself into the shoes of your reader and ask yourself if the content is properly structured. If you are satisfied that you have created a clear and logical arrangement for the contents of your document, then you can complete the piece with confidence.

If you have followed the five stages, any alterations required at this stage will be minor ones and easily carried out. This process is very easy if you use the editing facilities of a word-processor.

You might also wish to save different versions of the document – in which case, make sure you label them clearly.

© Roy Johnson 2014


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How to write a newsletter

November 28, 2010 by Roy Johnson

guidelines for effective communication skills

newsletterA newsletter is designed to keep people up to date with events and activities.

It can be issued as a printed document, an email message, or even a blog posting.

Some online companies issue a newsletter every few days, whereas big organisations might issue only two a year.

Some newsletters are just a humble sheet of A4 printed on both sides: others may be multi-page glossy brochures.

A newsletter is a vehicle for spreading information to members of a group, and can also contain amusement and entertainment.

How to be an editor

Your number one task is to gather interesting and relevant news and information, then make it available to your readers.

The biggest part of that task (unless you are very lucky) is likely to be gathering enough information to fill each issue.

The simplest way to do that is to add each news item as it comes in. This saves you the trouble of relocating it again later. Keep a file (paper or electronic) with a copy of each item for the next issue.

Make a note of any important details attached to the news item – such as times, dates, URLs, prices, contact addresses.

Don’t leave all the information gathering until just before a newsletter issue goes out, otherwise you will put yourself under a lot of pressure

Readership

An in-house newsletter for a large business has the advantage of a stable and known readership. But this presents you with the difficulty of coming up with newsworthy stories from one source.

This type of newsletter also has the double-edged characteristic of being driven by company policy.

A newsletter that is aimed at a wide readership has the disadvantage of a largely unknown audience. But by way of compensation, you can take more risks in selecting the content.

Asking for contributions

Lighten the burden of writing a newsletter by inviting contributions from your readers.

People are often willing to write a short article, particularly if it is drawing attention to an event they wish to publicise

Invite readers to notify you of product launches, forthcoming events, or novelties which might interest your readers.

It is quite common to attract such contributions by offering prizes or free gifts in return.

House style

It’s very useful to establish a house style, then stick to it. Choose colours, images, font types, vocabulary, and layout to create your house style.

Tailor your style to reflect your organisation or line of business. This means that your readers will know what to expect.

It also means that any potential contributors know how to present their work.

Editing tips

Every editor’s nightmare is to publish a newsletter then suddenly realise that it contains a silly mistake – a mis-typed phone number, the wrong date for an event, or a URL that doesn’t work.

For this reason, rigorous editing and proof-reading is required before every publication date. Here are some antidotes that work

  • edit and proof-read your newsletter rigorously before every publication
  • check all factual details, but in addition check your spelling and grammar
  • ask someone else to check the text before you send it off
  • don’t try to edit for several features of the writing at the same time

Read through the text several times with only one of these issues in mind:

  • spelling
  • syntax
  • grammar
  • numbers
  • names
  • dates
  • URLs
How to present the content

If you want people to read a newsletter, it’s got to be interesting – to the readers. Pack your newsletter with items that are fresh and newsworthy.

Grab your readers’ attention in the first sentence of any item.

You can make any collection of news more attractive by adding smaller items of entertainment.

Take a tip from newspapers. Almost all of them have crosswords, cartoons, pictures, recipes, and horoscopes scattered amongst their main items.

Add a selection of not-directly-related news items. Remember that –

  • scientists also practice the arts
  • housewives follow current affairs
  • politicians enjoy sports

Here are some tips on regular stand-by extras that can help give your newsletter variety:

  • a quiz
  • an advice column
  • seasonal recipes
  • personal profiles
  • questions and answers
  • how-to articles
  • top 10 lists
  • votes and polls
Legal issues

Even if your newsletter is a small-scale affair, you should take care not to leave yourself open to legal prosecution. Be careful not to libel or defame people – which means making sure that everything you say is true.

Tread carefully with your content: you might be amazed at how easily some people take offence..

On a large-scale circulation newsletter keep in mind that there may be subscribers with views and beliefs quite unlike your own.

Unless you wish to be daring or radical, treat sensitive issues such as religion, politics, and ethical beliefs with care.

[I once printed some of George W. Bush’s famous ungrammatical statements during his illegal invasion of Iraq. Even though they were all things he had actually said, I was heavily criticised by patriotic Americans. I refused to retract the quotations, but lost a lot of subscribers. So decide which is more important – your circulation figures or your political commitment.]

Advertising

If you reach a big enough audience, you may be able to attract paid advertising.

Knowing how much to charge is the biggest problem – especially if you are starting from scratch.

Try to find out how much newsletters like yours charge for both small insertions or paid features (advertorials).

Don’t be greedy. A smaller but regular income will be more useful than a larger but one-off payment.

Make a clear distinction between any advertising and your own content. Readers will be annoyed if they feel they have been duped into reading what turns out to be an advert.

Evading spam filters

If your newsletter is an email message or an HTML attachment, spam filters on the reader’s server will block messages containing certain words.

They are obviously on the lookout for obscene words. But that’s not all. They are checking for the tell-tale signs of get-rich-quick offers, ponzi schemes, and the Nigerian letter scam.

These are some of the hallmarks of spam message that you can easily avoid:

  • titles in all capital letters
  • over-use of exclamation marks
  • satisfaction guaranteed
  • lose weight – cash bonus

Even the simplest and most innocent-looking words can become spam alerts if viewed in a certain way. The easiest was round this problem is to insert characters in such a way that the words are still legible – f.r.e.e   k.n.i.c.k.e.r.s   to cover your   b.o.t.t.o.m.

What to avoid

I receive two dreadful newsletters every quarter – one from my local council, and the other from a university. They both display just about every feature of a useless newsletter publication.

  • all articles heavily self-conratulatory
  • small issues blown out of proportion
  • celebrity profiles – of nonentities
  • financial news with no critical analysis
  • no invitation for reader feedback
  • all negative news omitted

Both of these organisations (at the time of writing) are suffering enormous cuts in government funding, and making huge numbers of staff redundant. These is no mention of this in either publication.

The net result of their phoney optimism and lack of honesty is to debase the value of any serious news they report. Few people read these newsletters. They go straight into the bin.

Email newsletters

Format the newsletter so that it can easily be read on screen. Use narrow columns and plenty of white space between each item of news.

Use shorter sentences than you would for printed materials. Long sentences are particularly difficult to read on screen

Use clear headings for each topic. This gives readers a chance to scan the newsletter for topics which interest them.

Avoid the use of continuous capitals for emphasis. This decreases the chance of being trapped by spam filters.

Always make it quite clear how readers can unsubscribe. Nobody wants to feel trapped. Keep in mind this good joke from Dick Vosburgh: “I haven’t been so happy since the day that Reader’s Digest lost my address”.

Offer a list of topics to be covered in the next isue. This gives reader’s an incentive to keep reading.

Template

Title

——– MANTEX NEWSLETTER ——–

Create a title for your newsletter – then stick to it.

Issue number

Number 165 – December 2010 – ISSN 1470-1863

The ISSN (International Standard Serial Number) is an identification number for serial publications and other continuing resources in the electronic and print world.

The number is issued by the national library of any country, and is free of charge.

Sub-title

Arts, Culture, and Technology as seen from
the digital hub of Media city Manchester UK

This is a brief explanation of the topics covered by the newsletter, and a hint at its general approach.

Advertising

** 13,000+ subscribers will see your AD **

This is an internal announcement, letting potential adveritisers see where their advert would appear.

News item One

0— ‘Here Comes Everybody’

Here Comes Everybody

This is without doubt my outstanding reading experience
of the last few weeks. Clay Shirky is what some people
are now calling a ‘futurologist’.

He analyses the latest developments in computer technology
and uncovers new shifts in social and economic forces.

His prime target is the newspaper industry, which used to
have what seemed like a monopoly on the distribution of
information about current events.

That has now been completely undermined by something as
apparently innocuous as personal blogs.

He also shows *why* Wikipedia has become the greatest
encyclopedia the world has ever seen – even though nobody
gets paid for writing it.

His study is a very engaging mixture of technology, sociology,
politics, and anthropology. Full review here –

This is the lead article – the news item to which you attach most importance, and which you think might be most interesting to your readers.

Make the clickable links as clear as possible. They can be shortened if necessary using services such as TinyURL.com and Bit.ly

Entertainment item one

0— Pub Quiz Question #1

What part of the body suffers from glaucoma?

Quizzes are a popular way to add variety. You could also try jokes, odd facts, today in history, famous birthdays, or handy household tips.

News item Two

0— Language Skills

http://mantex.blogspot.com/2010/10/language-skills.html

This is an amusing YouTube video of a young kid
speaking English in 24 different accents.

Warning! It’s not safe for work (NSFW) or for
showing your maiden aunt.

What’s even more remarkable is the fact that
he nails so many UK dialects – which as all
good linguists know is not the same thing as
regional accent.

http://mantex.blogspot.com/2010/10/language-skills.html

This is a lighter news item with a link to a YouTube video clip. Keep in mind that these are sometimes removed and may become copyrighted.

Formalities

Copyright (c) 2010, MANTEX
All Rights Reserved

PO Box 100
Manchester
M20 6GZ UK

Tel +44 0161 432 5811
www.mantex.co.uk

This is a formal declaration, claiming copyright and stating a business address.

Promotion

If you like this newsletter, PLEASE
FORWARD IT to friends and colleagues.
subscribers should register at the
following address —

https://mantex.co.uk/

BACK ISSUES featuring news items,
reviews, and product details at –

https://mantex.co.uk/articles/news/

Please retain the copyright and
list-joining information. It may be
posted, in its entirety or partially,
to newsgroups or mailing lists, so
long as the copyright and list-joining
information remains.

This encourages your subscribers to create new subscribers by forwarding the newsetter to their friends. It’s free promotion.

Interaction with readers

If you have any requests, observations,
or items you would like to be included
in our next issues, just mail us at —

news@mantex.co.uk

Unsubscribe instructions

You receive the MANTEX newsletter
because you subscribed to it. If you
wish to leave the list, send a message to

unsubscribe@mantex.co.uk

It is important and respectful to your subscribers to know that they can unsubscribe at any time.

Always respect their wishes. Some people subscribe by mistake; others change email address.

And incidentally, you should never sell or pass on your subscription lists to advertisers. This would be sure to annoy subscribers; they would lose faith in your integrity; and they would certainly unsubscribe – in large numbers.

Tailpiece

News-165-December-2010
ISSN 1470-1863
The British Library

This isn’t strictly necessary, but it forms a neat reminder of the status of the publication.

© Roy Johnson 2010


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How to write an executive summary

June 21, 2012 by Roy Johnson

tutorial, guidance notes, and examples

What is an executive summary?

Business reports often have an introductory section called an ‘executive summary’. This is a self-contained part of the total document – sometimes known as a ‘management summary’.

Executive SummaryIts purpose is to summarise the most important points expressed in the main document. It will usually contain brief statements regarding proposed actions, background information to the document, concise statistics or factual evidence, and principal conclusions.

The summary is usually placed at the beginning of the report or proposal. It might be printed as a separate document and circulated either along with or separately from the main report or proposal.

An executive summary is often written for an audience of senior managers, important decision-makers, potential customers, or committee members. In some cases it might also be circulated to members of the public – to demonstrate the effectiveness and proper conduct of the organisation.

It is a summary available for people who might not have time or may not need to read the entire report. But they might need to know its main points or recommendations, in order to participate in some decision-making process.

The audience for an executive summary might also include members of the public or employees of another organisation – for instance in cases where you might be applying for a grant or offering a product or service.


How is it different to an abstract?

An executive summary is different to the ‘abstract’ of a document – in that an abstract is normally a neutral précis of the whole document. The purpose of an abstract is to give readers an outline of the subject, so that they can decide whether to read the whole document or not.

An executive summary on the other hand normally contains concrete proposals for further action, and the evidence on which these decisions will be taken. It contains within it, even if by implication, calls to action.

It has its own separate heading, and is often constructed so that it can be detached from the main document if necessary.


The structure of an executive summary

The executive summary might even begin with its conclusions! This can act as a sort of a summary of the summary.

For example, in a feasibility report, the executive summary would contain a statement about the main findings of the report, and its recommendations. What follows might be the arguments or the evidence upon which these decision have been taken.

That level of detail is used by those who have a significant responsibility in the decision-making and the implementation of the project.

An executive summary should occupy only one or two pages of text maximum. If it goes on much longer than that, it ceases to be a summary and loses its purpose.

It might normally include an introductory statement, a summary of the findings, and a conclusion containing recommendations or action points. In some cases, its structure might usefully echo that of the main document. You should use clear sub-headings to make the structure clear.

Here is an example of an executive summary which is part of a feasibility report on ‘Setting Up a Company Website’.

Executive Summary

Findings so far

From the responses I have received so far, we already have the following information:

  • key benefits we would derive from a company Website
  • key issues to be addressed before developing the site

Decisions to be made

We need to be able to make the following decisions at the meeting arranged for Friday 2 June.

  • establish the benefits of a company Website
  • identify any key issues which must be addressed
  • identify any possible solutions to potential problems
  • estimate approximate costs for design and maintenance
  • agree on the next stage of the project

Key benefits

We have already established the following key benefits of introducing a company Website:

  • identify new products
  • establish new contacts
  • provide a 24 hour information service for Sales staff
  • provide an effective sales support system
  • widen the audience for our products
  • allow customers to sample our products

Writing the executive summary

If you have written the complete version of the report, your task is simply to make a digest of the full document. For this you will require good summarizing skills.

For a long report, you should make a summary of each section using just a few sentences – then if necessary, reduce these even further, or list them as short bullet points.

Readers can absorb complex data more easily if it is translated into diagrams or ‘information graphics’. Use tables, pie charts, and graphs in which trends and statistics can be seen clearly, without specialist knowledge.

The executive summary should contain less jargon than the full report. That’s because there might be non-specialists involved in the decision-making process. In some cases the executive summary might be something intended for a public audience – such as the summary of a charity’s annual report, demonstrating how it had spent last year’s money, and what its priorities are for the coming year.

The executive summary is written last – after the full formal report has been completed. Yet paradoxically, it comes first when the full contents are assembled for consideration – either as a PowerPoint presentation or in the form of a printed booklet.


The structure of an executive summary

The structure or the sequence headings in your executive summary can follow the same sequence as in the main document or report – with one exception. The conclusions of an executive summary come first, whereas in the main report they are likely to come at the end, followed only by appendices and bibliographies.


Sample summary structure

This is an example of an executive summary in abbreviated form, so as to reveal more effectively its structure. It comes from an imaginary report into a proposal to build a new vehicle access road into an airport.

Conclusions

Manchester Airport Authority (MAA) recommends that its proposal for the new vehicle access road be accepted in the recently modified format dated 12 June 2012.

Consultation with the government’s transport select committee over shared funding of this project will continue, but should not be allowed to delay the commencement of building in March 2014.

Responsibility for the management of the project will rest with RoadBuild Projects Ltd, answerable to the Department of Transport and Greater Manchester Transport Executive

Evidence from Transport Select Committee

This is summarised in Appendix A of the full report.

Evidence from public enquiry

This is summarised in Appendix B of the full report.

Environmental factors

The two principal environmental concerns raised during the consultation period have been related to traffic density on the new approach road and loss of greenfield sites.

It is estimated that building the new approach road will result in a 50% rise in traffic density on a daily basis on the western approach to the airport. This will require considerable expansion in both parking facilities and modifications in existing roads to maintain traffic flow.

Compensation costs for greenfield site acquisition have been built into the project budget, and wherever possible existing brownfield sites have been designated for any expansion of parking facilities.

Costings

These are shown in Table II of the full report.

Building schedule

This is given in Appendix C of the full report.


The writer’s responsibilities

In order to produce the executive summary, you need to have a very clear understanding of the document as a whole. You will also need to know exactly what conclusions can be drawn from it, and the nature of any decision which are to be taken.

If you have only been actively engaged in a part or only one aspect of the whole process with which the report deals, you will need to check with the ‘core participants’ that your understanding of the details is complete and correct.

For instance, you might be given the responsibility for preparing an executive summary simply as a secretarial task. You might not have attended crucial decision-making meetings or done any of the original research with which the report deals. In such cases you should prepare the summary in close liaison with the principal figures associated with the report.

These might be a managing director, a lead researcher, or the chair and secretary of a committee.

© Roy Johnson 2012


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How to write memos

October 29, 2013 by Roy Johnson

guidance and writing skill for a common office document

What are memos?

The term memo is short for ‘memorandum’. Their purpose is to give information in a brief form.

Memos can be seen as notes, very brief letters, or micro-reports.

A memo is usually very short – a few lines or paragraphs at the most.

Memos

Some memos are even distributed on slips of paper.

Organisations usually have a recognisable form and layout for all internal memos.

Most memos are notices which pass between colleagues, sometimes within departments or to other departments or other sites.

The Internet has become a very popular medium for the memo. This is probably due to its brief format. Email messages can be seen as electronic memos in most business instances.

Memos should have a main heading stating the subject of the message, and sub-headings which lead into the message sections.

Memos usually bear the generic heading ‘MEMO’ at the top of the page. This acts as an advanced organiser so that the recipient is in no doubt of the document type and function.

The information in a memo should be set out in order of importance, with the most important item listed first.

Remember that effective business communication operates on the ‘punchline first’ principle. [It is only in a whodunit story or a narrative joke that we appreciate the withholding of vital information.]


Memos – the content

A memo should always contain the following information.

  • The subject of the memo
  • The name of the sender
  • The name of the recipient(s)
  • The date of posting
  • The message itself

Memos – types

There are various types of memo. These are the most commonly used.

  • Information
  • Announcement
  • Update

Information memos

An information memo provides information that is relevant to the recipient, or it replies with information that has been requested. The memo subject is stated in the title.

MEMO

SUBJECT
DATE
TO
FROM
Quote for Budget Projections
18 February 2006
J. Brown, Training Manager
G. Thwaite

Background

You requested a quote from a printer to use in your budget projections on the current project.

Quote

The cost for printing 1000 brochures in the dimensions you cited will be approximately £2,000.

Source
I obtained this information from Streamline Printers.

Scheduling
Though you did not ask about scheduling, the information manager of Streamline printers stated unequivocally that you must allow three weeks from the date of delivery of camera-ready copy.


Announcement memos

A meeting announcement memo is one sent by an individual or department to other individuals, departments, or company representatives to advise them of a forthcoming meeting.

These usually contain the date and agenda of the meeting, although, they may simply announce the date.

MEMO

SUBJECT
DATE
TO
FROM
Meeting about Sundeal Hotels
21 March 2001
Members of the Executive Committee
D. Henderson, Chair of Neatfit

Purpose
This meeting will consider a joint venture between Belsize Amusement Parks and Sundeal Hotels.

Time
The meeting will be held on 26 March at 9.30 am.

Place
The Board Room has been booked and refreshments will be served.

Agenda
The meeting will include two sessions.

General session (10.00 am to 12.00 am)

  • introductions of board members
  • AAAP Presentation
  • financial summary
  • questions and discussion

Executive session (1.15pm to 4.00 pm)

  • fiscal status Sundeal Hotels
  • decisions and recommendations

Confirmation
Please confirm your attendance by contacting Mary Golding Ext. 234

Attachments
The following documents are attached:

  • AAAP Annual Report
  • financial summary
  • preliminary paper on Joint Venture

Update memos

Update memos are notes which are transmitted between colleagues on a regular or frequent basis.

Because of the nature of the relationship of the authors, these are often quite brief and informal.

These are the sort of office communications that are now largely conducted via email messages.

MEMO

SUBJECT
DATE
TO
FROM
Help me out!
12 March 1999
Jean
Sally

Quick! I need a list of all our products containing Zinc.

Sorry to dump on you like this but it’s more than my job’s worth to miss the deadline. (Tues)

Let’s have a coffee later in the week.


MEMO

SUBJECT
DATE
TO
FROM
Staff Outing
19 December 2012
Brian
Trevor

Hi

I went to the Steering Group meeting yesterday and the subject of the staff outing came up.

Could you let me have some ideas for a venue and flesh it out with a bit of detail?

Alton Towers was suggested but I’d prefer something more adult myself.

Cheers,

T


MEMO

SUBJECT
DATE
TO
FROM
Interview Panel
12 October 2013
Brenda
Geoff

Dear Brenda

Glad to tell you you’re on the interview panel for the new PA job.

Interviews start at 9-30 next Weds. I’ve sent you the CVs of those shortlisted and hope you have time to go through them in time.

Wear your best frock and put them through their paces.

See you then

G

© Roy Johnson 2014


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