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Blogging and Social Media

July 11, 2009 by Roy Johnson

exploiting the technology and protecting the enterprise

This is a guide to blogging and social media with a difference. It’s aimed at professionals in business who might not have thought of using such communication techniques before. In fact it’s written by people with a background in law – which doesn’t at first seem like a zappy, media-conscious line of work to be in. But the first half of the book explains how blogs work; it outlines the plusses and minuses of blogging; shows you how to set up your own blog; and how to write and run it. The advice is clear and realistic.

Blogging and Social MediaYou’ve got to be prepared to work at it; success doesn’t come easily; you can make money, but don’t expect too much; and if you’re in a serious business, take care what you say in your postings. It strikes a good balance between enthusiasm and the need for clear-headed guidance. The advantages for the business user are potentially enormous – because if you’re writing about something you already know well, blogging is fairly easy. It’s free, and you can write new material whenever you feel like it. There’s a tremendous potential for niche markets: if you are an expert in second-hand motor parts, the migration of birds in Europe, or planning application procedures for new motorways – you can be number one in your field without problems.

Even if you are constrained to write about your firm’s business in waste management you have the chance to link up with others in the same field. You can create networks, develop banks of resources, post bulletins, capture the contract opportunities in your area, and make a name for yourself and your firm.

You’ll be doing this even though you are only dealing with issues you would be handling normally – with the difference that you are doing it as part of a social network. And that’s the essence of what this book has to offer: it is showing you how to link up with other people who share your interests.

After blogging come the variety of social media which have mushroomed in the last few years. There are services such as Facebook, MySpace, and Twitter which started out as networking sites for teenagers but developed very rapidly into large scale communication tools. Each of these seems to have developed its own special audience. MySpace for instance is the premier site for musicians who upload recordings and promotional videos for their performances. Twitter on the other hand has been embraced by media organisations such as the BBC and The Guardian – even though messages posted to the site are limited to 140 characters (like a text message). Similar opportunities exist at uploading sites such as YouTube and Flickr.

They then cover the new generation of online office applications. These are word processors, spreadsheets, databases, and accounting software – such as Google Docs and Zoho.com – which don’t run on your own machine but which you access (free of charge) via the Web. These have the immense advantage that you don’t have to pay for upgrades to the latest version.

There’s also an excellent chapter on podcasts, giving instructions on how to make them and examples of how they might be useful in business. And once again, full details are given of all the free software you might need.

They then go deeper into the details of how companies might use these services internally – using what has come to known as an Enterprise 2.0 approach. Finally, and understandably since the authors all come from a legal background, they outline the law as it relates to the use of social media, covering copyright, trade marks, passing off, and brand names, defamation, privacy, and data protection. A number of complex cases have arisen as a result of bloggers writing about their bosses and the companies they work for. It’s a risky business – so beware!

© Roy Johnson 2008

Blogging and Social Media   Buy the book at Amazon UK

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Alex Newson et al, Blogging and Other Social Media, London: Gower, 2008, pp.182, ISBN: 0566087898


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Filed Under: e-Commerce, Media Tagged With: Blogging, Blogging and Other Social Media, Communication, eCommerce, Social media, Technology

Blogging for Dummies

June 27, 2009 by Roy Johnson

set up, publish, and maintain a blog that draws readers

The blog trackers at Technorati now reckon there are 450 million blogs in existence, and new ones are being created at the rate of one per second – that’s 86,400 per day. It’s an unprecedented opportunity for people to broadcast their thoughts and observations – and it’s completely free. So where do you start? Brad Hill’s advice in Blogging for Dummies is aimed at getting you up and running as quickly as possible – though he begins with what blogs are – and what they are not.

Blogging for Dummies He explains the different types of blogs, and how and why they are different from web sites. The good thing is that he looks at all the options and draws up comparison charts which show the features, cost, and options offered by the various providers and software programs. This includes popular features such as the ability to display adverts and upload photos.

First he covers MSN Spaces and Yahoo 360 – both of which combine written blogs with lots of picture uploading features. Each step of the process is illustrated with screenshots – so you can follow his instructions and have something online within a few minutes.

Next comes the ubiquitous Blogger (which I use at Mantex) where he points to two disadvantages. One is that you see their templates everywhere, and the other is that Blogger forces you to edit your template code by hand if you wish to personalise your pages.

However, Blogger lets you do so many other things that its benefits outweigh the disadvantages. You can create audio blog entries (podcasting) and send photo postings from your mobile phone (moblogging). Then he does the same thing for TypePad, another popular blog service.

Unlike the other blogging manuals I have read and reviewed he takes on the crucial issue of blogging frequency. If you want a regular readership, you have to maintain regular postings.

Then comes the more complex option of installing blogging software on your own hard disk. This gives you more control, but more technical responsibility and expense. If you go down this route you are basically controlling your own blog from your hard disk, but it’s running from your blog provider’s server. This is an option for the more ambitious or technically gifted, but he gives you plenty of support and talks you through Moveable Type, WordPress, and Radio Userland.

His latter chapters deal with what he calls ‘Total Blog Immersion’ – that is, the techniques you need if you want to take blogging seriously, as many people now do. He explains RSS feeds, which help you to syndicate your blog content; making money from your blog by including adverts; and setting up the two most popular recent spinoffs, audio-blogging and photo-blogging.

So it’s not really just for Dummies at all. He covers the whole issue of blogging – from beginners to quite advanced users. The style is friendly and chatty – though you have to put up with a few lame jokes which are part of the Dummies house style.

But the main efficacy of his approach has already been proved to me. A friend of mine who read the book and followed its advice has recently gone quite quickly from novice to blogger to someone quoted in the national press. Now that’s not bad going.

© Roy Johnson 2006

Blogging for Dummies   Buy the book at Amazon UK

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Brad Hill, Blogging for Dummies, Indianapolis: IN, Wiley, 2006, pp.367, ISBN: 0471770841


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Cambridge Encyclopedia of Language

June 14, 2009 by Roy Johnson

history, grammar, and use of world’s languages

If you take a close interest in language, a dictionary alone is sometimes not enough. You occasionally need a book like this which can explain basics. It isn’t an encyclopaedia in the normal sense: it’s a very readable series of articles, essays, definitions, tables, maps and pictures on every conceivable aspect of languages from around the world. In fact it’s the only reference book of its kind I’ve ever read all the way through, from start to finish. David Crystal has devoted his life to the study of language, and of all his many books on the subject, his Cambridge Encyclopedia of Language is the one to which I return most often.

Encyclopedia of Language It’s a wonderful compendium of easily accessible information on all aspects of language, and there are gems of information on every page. It is written in a lively, non-pedantic style, and is profusely illustrated in such a way as to reinforce our understanding and make it more interesting.

He offers a very readable and humane way to introduce anyone to the wonders and mysteries of human language. He covers topics such as the origins and diversity of languages; the differences between the spoken and the written word; phonetics, semantics, and stylistics; the contentious issues of pronunciation, accent, dialect, and slang; alphabets, dictionaries, and thesauri; language acquisition and language change; grammar, spelling systems, and graphology. If it’s remotely connected with language, you will find it here – explained in a straightforward and often quite amusing manner.

I’ve used this book regularly ever since it first appeared. In fact it oscillates between office and home. The first version appeared in 1987, but you should make sure you get the latest second edition, because David Crystal has added material which takes into account the linguistic changes wrought in the decade since the original’s inception. It also includes a comprehensive glossary of terms and long lists of suggestions for further reading. There’s everything here you will need until you are ready to study language at quite an advanced level.

© Roy Johnson 2010

Cambridge Encyclopedia of Language   Buy the book at Amazon UK

Cambridge Encyclopedia of Language   Buy the book at Amazon US


David Crystal, The Cambridge Encyclopedia of Language, Cambridge: Cambridge University Press, 3rd edn 2010, pp.524, ISBN: 0521736501


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Filed Under: Dictionaries, Grammar, Language use Tagged With: Cambridge Encyclopedia of Language, Communication, Grammar, Language, Reference

Clear thinking

August 22, 2011 by Roy Johnson

analysis, logic, reasoning, and clear expression

What is clear thinking?

Clear Thinking
Clear thinking is the ability to express ideas in a simple and straightforward manner. It also involves the ability to analyse statements and follow logical arguments. Some people imagine it means being super-clever or having a high IQ. Others think it’s the ability to solve really difficult puzzles or unravel complex statements. But in fact it’s none of these things.

Clear thinking means that you have the ability to

  • express your own ideas simply
  • produce valid arguments
  • think in a logical manner
  • inspect and analyse ideas critically

Why is clear thinking important?

Clear thinking is a vital part of effective communication – in business, education, and all forms of intellectual life. It’s what’s called a ‘core skill’ which will enable you to think, speak, and write in an effective manner.

Clear thinking is required when you wish to –

  • persuade other people
  • develop powerful arguments
  • become more discerning and precise
  • reveal the flaws in someone else’s argument

What is required for clear thinking?

Clear thinking is a search for precision, clarity, and truthfulness. You can develop the skills required by breaking down what you say and write into small and simple units. Simplicity usually leads to greater clarity. You also need to analyse arguments and recognise their underlying logic.

Clear thinking requires –

  • mental effort and discipline
  • analysing, reasoning, and understanding
  • recognising logical arguments
  • patience and diligence

How to do it?

You need to pay very close attention to the small details of what you say, read, and write. The claims you make must be expressed in a clear and logical manner, and should be based on facts or evidence. The claims other people make should be inspected very closely and examined for their truthfulness, their logic, and their validity as arguments.

Clear thinking requires –

  • precision and clarity of language
  • using only valid forms of argument
  • avoiding over-simplifying and generalising
  • analysing everything in close detail

An example of clear thinking

What follows is an extract from a letter to a newspaper. It’s from a reader protesting about the reorganisation of secondary schools. And it is very typical of the sort of everyday argument you might hear in a pub or on a radio or TV discussion.

Read each paragraph carefully, and give some thought to every one of the separate statements made. Ask yourself – Is this really true? Is this a valid argument? And then compare your conclusions with the comments that follow.

Recently you said that our schools are failing, something that many parents have felt for years. Let this be the start of a campaign to restore educational standards in our schools.

We once had an educational system which was the envy of the world. Now our schools have been ‘kidnapped’ by theorists, reformers, and the political pirates of the far Left.

The first battle of this campaign is already being fought. Parents in Manchester are engaged in a fight against the Labour council’s plans to reorganise secondary schooling, involving the closure of ten of the best schools in the city. These are ones with excellent academic records and traditions which go back beyond the beginning of the last century.

schools are failing
Failing to do what, exactly? This is the sort of expression of complaint you will hear in any saloon bar conversation or read in a tabloid newspaper. Presumably the writer means a failure to educate children properly. But is there any hard evidence that schools in general are worse than they were in the past? After all, exam results seem to improve almost every year. And if you think about it for a moment, most people a hundred years ago were not educated at all, so the general level of education is likely to have risen rather than to have fallen.

restore educational standards
This is part of the same unsupported claim that the quality of education is falling. But it is just as difficult to obtain an ‘A’ level in maths today as it was twenty or fifty years ago – so that is one standard which has not fallen. And the total number of children achieving these qualifications is greater, not less than before – so that is another.

We once had an educational system which was the envy of the world
This is another claim made without any evidence to support it. It is a supposition, or a commonly held opinion which may or may not be true. After all, if it were true, why have so many countries created educational systems organised on lines completely different to ours? Moreover, the ‘system’ the writer refers to was one which only dealt with an extremely small proportion of children, all of whom came from the middle and upper classes.

theorists, reformers, and the political pirates of the far Left
This is what’s called very emotive language. The suggestion being made here is that people who theorise about something lack practical experience and only deal in opinion (though the writer is doing just the same thing). The term ‘reformers’ is being used to suggest making things worse. that politicians of the far Left are going to steal something (which is what pirates do).

traditions which go back beyond the beginning of the last century
The implication here is that anything which has lasted so long must be good and should be left unchanged. It’s true that the traditions may well exist, but that is not necessarily a reason for resisting educational reforms. Nor does it mean that they are necessarily good – just because they have lasted so long.


There are three general points to be made about this example, and which are closely bound up with the discipline of clear thinking.

One
Your first reaction might be that these are nit-picking objections to the arguments in the letter. After all, we don’t expect people who write to newspapers to be professional philosophers, do we? But this is an example of how we should challenge assumptions and arguments (even our own) if we are to develop the habit of clear thinking. The challenge of thinking clearly is to ask of everything Is this really true?. This might seem at first to be a negative attitude to take, and it will probably slow down the enquiry. But it is a necessary first step.

Two
Despite all the observations made above, it is still possible that the letter writer could be correct. It’s possible that the quality of educational provision in the Manchester area is falling. The problem is that the arguments used in the latter are badly flawed and not persuasive. This feature of clear thinking comes under the heading of valid and invalid arguments.

Three
You might notice that the weakness of these arguments are closely connected to a sloppy and imprecise use of language. Terms such as failing, standards, and traditions are too casual, vague, and ambiguous in this context. It’s for this reason that if we wish to develop the skills of clear thinking, we must pay close attention to the way we use words.

© Roy Johnson 2011


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Communicating in Style

June 30, 2009 by Roy Johnson

how to present text and data for publication

This is a style guide for writers who have produced the basic text but who need help laying it out effectively on the page – or on screen. It will be of particular interest to technical writers and those dealing with business documentation. Communicating in Style covers the basics of document design such as headings and subheadings; how to present dates, times, and email addresses; and how best to control spacing, indentation and margins to create effective pages.

Communicating in StyleThere are lots of small but important details: acronyms first, followed by the full version; no full stops after contractions; headings closer to body text which follows than that which precedes. He also suggests that abbreviations should be explained anew in each chapter of a book – especially if they deal with different topics. Yateendra Joshi is good on the punctuation and spacing of lists; the kerning of small caps; (symbols have no plurals); and how to use the numeric keypad to produce special symbols and characters.

On tables there’s lots of good advice on alignment in columns and rows to simplify and clarify the presentation of data. Like Edward Tufte he believes in reducing any unnecessary lines, rules, and ‘chart junk’.

He deals with questions such as ‘Is the symbol for hour ‘h’ or ‘hr’?’ and ‘Are thousands separated by commas or with a space?’ plus lots of details on abbreviations, acronyms, contractions, and symbols.

There’s a section on OHP and PowerPoint presentations and how to lay out the display for maximum effectiveness; how to submit manuscripts to journals; and how to integrate charts, diagrams, maps, and photographs into documents; citing and referencing sources of information, including web pages and electronic documents.

The feature of the book I liked best was the use of quotations from other well-known style guides to illustrate the main points of his arguments. These are placed on almost every left-hand page, along with a picture of the jacket cover and bibliographic details of the book itself.

I can confirm his claim that the book has been extensively field-tested with earlier drafts. Many versions have been made available to the Information Design email discussion group in the past couple of years.

He finishes off with advice on spelling, fonts, and formats for postal addresses and telephone numbers. This is in fact very detailed and sophisticated advice on the presentation of information on screen and page. It encourages us all to be more attentive.

It’s good to see that this book has now found its way to Amazon.co.uk – but you might find it difficult to locate elsewhere. Be persistent however: it’s well worth the effort.

© Roy Johnson 2004

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Yateendra Joshi, Communicating in Style, New Delhi: The Energy and Resources Institute, 2003, pp.250, ISBN: 8179930165


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Communication for Engineering Students

June 14, 2009 by Roy Johnson

writing and speaking skills for science and engineering

Are science and engineering students in special need of help with their writing skills? This seems to be a generally held belief, and John Davies takes it as the starting-point for this manual. His approach is to divide the writing task into discrete topics, each of which he treats in separate chapters. He covers Sentences, Grammar and Style, Technical Information, Laboratory Reports, Projects, and even Spoken Presentations, Job Applications, and Interview Techniques.

Engineering studentsThe general approach is to offer sound, sensible advice, and he points out that there are few absolute rules. The way to improve your writing, he suggests, is “to think about what you write”.  This is good advice, in whichever branch of engineering [or science] it might be applied.

He offers brief exercises (with answers) in each chapter, and I would guess that a first or second-year engineering student would find his avuncular tone reassuring. However, some sections – those on word-processors and examinations for instance – skip over the issues rather rapidly.

In this sense the strength of a book which covers so many topics in such a short space could also be construed as its weakness. However, on balance I suspect that the students at whom it is aimed are likely to be overwhelmed by a more encyclopaedic approach. Davies’ light touch should encourage them to adopt good practices and pursue the finer details in further reading which is given at the end of each chapter.

© Roy Johnson 2000

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John W. Davies, Communication for Engineering Students, London: Longman, 1996, pp.167, ISBN: 0582256488


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Content Syndication with RSS

June 26, 2009 by Roy Johnson

Sharing headlines and information using XML

Content syndication means making headlines and information from one web site available for distribution to any others that want it. This is done technically by using RSS, which stands for RDF Site Summary, Rich Site Summary, or Really Simple Syndication. If you need to go all the way, RDF stands for Resource Description Framework. Ben Hammersley first of all explains the separate standards which have arisen, taking them in chronological order.

Content Syndication with RSS Then he describes the software which has been written both to generate RSS feeds, and to receive and read them on screen. There’s also a short XML tutorial, as well as a list of useful sites and resources. Unfortunately there are two camps of competing standards, each with two current versions – rather like the early days of the browser wars.

Fortunately he covers them all in his description of how to use RSS and what it does. The separate standards are complex in their differences, and he obviously belongs to one of the rival camps promoting them; but he is even handed in his treatment, and gives them all comprehensive coverage.

Much of the book is rather technical, with pages full of coding; but anyone familiar with HTML or XML will feel pretty much at home.

He gives fully written out examples of pages in each of the standards. As in strict XML, there is a complete separation of style and content. This is because the recipient might be reading the news feed as part of a blog, on on a PDA, or even as a text message.

RSS is sprouting all over the Web at the moment. Wherever you see one of the small buttons saying “News Feed” or “XML Feed”, you have the ability to receive information from that site. And of course it’s all free.

This publication is aimed at web developers and web site authors who want to share their site with others by offering RSS-based feeds of their content. It’s also for developers who want to use the content that other people are syndicating. As usual with O’Reilly publications, the presentation is impeccable.

© Roy Johnson 2003

Content Syndication with RSS   Buy the book at Amazon UK

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Ben Hammersley, Content Syndication with RSS, Sebastopol, CA: O’Reilly, 2003, pp.208, ISBN: 0596003838


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CVs and Job Applications

July 3, 2009 by Roy Johnson

presenting yourself successfully in writing

If you’re applying for a job, you need all the help you can get. This book is a guide to maximising your chances. CVs and Job Applications is a manual of practical advice and useful tips on how to design your CV and write successful job applications. It focuses on preparing your application and presenting yourself in the best possible light. To do this you will need to think carefully about your own skills, interests, and aptitudes – then match them carefully to companies who are looking for people like you.

CVs and Job ApplicationsThe guidance notes Judith Leigh offers are completely up to date, with advice about locating companies’ web sites and email addresses, plus tips on investigating their policies and recruitment methods. Follow her advice, and it might help you land that job.

On writing your CV you should know that you have sixty seconds to make your pitch – because that’s how long you will have to impress your potential employer. The guidance notes help you to plan and write your CV carefully with no mistakes.

She covers tricky issues such as how to deal with gaps in your career (periods of unemployment for instance, or years raising children) as well as how to fit your entire career, personality, hobbies, and work history onto what might be as little as two pages.

There’s a chapter on writing covering letters and how to tailor their contents to maximise your chances, plus notes on how to fill in application forms.

Then what if your application succeeds? The next stage is an interview, and there are guidelines on how to prepare yourself and deliver your best performance on the day.

The book ends with some sample CVs, job applications, and covering letters, plus notes on the language of job adverts.

This is the latest title in a series of short beginner’s manuals on communication skills from Oxford University Press which have proved very popular. The emphasis is on compact, no-nonsense advice directly related to issues of everyday life. If you do need to apply for a job in writing, this book will help you to make a good impression.

© Roy Johnson 2004

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Judith Leigh, CVs and Job Applications, Oxford: Oxford University Press, 2004, pp.144, ISBN: 0198606141


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Design: A Short Introduction

June 27, 2009 by Roy Johnson

themes, principles, and categories of design

John Heskett kicks off this brief study by defining the term ‘design’ and shows fairly convincingly that it can cover a wide range of activities which affect “the forms and structures of the immediate world we inhabit”. There follows a quick gallop through historical attitudes to design problems, before getting under way with a look at the relationships between ‘form’, ‘function’, and ‘utility’. His focus is on design theory considered by categories (objects, communications, environments) rather than looking at the work of individual designers – though plenty of these are considered en passant.

Design: A Short IntroductionBy ‘communication’ he means the vast array of two-dimensional materials that play such an extensive role in modern life. For this read advertising, print, television, street signs, and web sites, plus hybrids such as the online promotional video. Once again he looks at general principles, but gives mention to individual designers such as David Carson, Milton Glaser, and Paul Rand.

On environment (interior and exterior design) he makes some interesting comparisons between America and Japan. Homes are much bigger in the USA, and the domestic appliances tend to be bigger and more old-fashioned. In Japan space is at such a premium that everything tends to be miniaturised, computerised, and designed to be stacked vertically, not horizontally

I was surprised he didn’t follow the logic of his own arguments here to consider the design of external environments such parks, airports, and other public spaces.

The design of ‘identities’ considers the sort of total corporate makeovers of the kind which Peter Behrens invented for the German electrical giant Allgemeine Elektrizitäts Geselschaft (AEG). He also considers disastrous examples, such as BA’s badly-judged, sixty million pounds re-launch of its visual identity with the much-mocked multicolour tailfins

Image is a projection of how a company would like to be understood by customers; identity is the reality of what a company delivers as experienced by customers. When the two are consonant, it is possible to speak of corporate integrity. If a gulf opens up between the two however, no amount of money flung at visual redesigns will rebuild customers’ confidence.

There’s a chapter on the relationship between design and business management and the politics of design in a national context which will be of particular interest to anyone with serious career ambitions.

He concludes with a glimpse into future possibilities, which gives him the chance to raise the issue of social responsibility in design – at which point I was delighted to note that he gave mention to Trevor Bayliss’ clockwork-powered radio.

This book was first issued as Toothpicks and Logos three years ago, and I have to say that placing it in the context of these ‘very short introductions’ has probably enhanced its value.

© Roy Johnson 2005

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John Heskett, Design: A Very Short Introduction, Oxford: Oxford University Press, 2005, pp.148, ISBN: 0192854461


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Designing Web Navigation

June 30, 2009 by Roy Johnson

optimising the user experience

Anyone who has ever designed a web site will know that navigation of its contents is a key issue in the site’s usability. Visitors must be able to find their way around – otherwise they’ll leave, and they won’t come back again. Successful navigation systems require good screen design, well thought out information architecture, clear labelling, logical hierarchies, and effective linking. This book deals with all these issues of designing web navigation in an extremely thorough manner.

Designing Web NavigationEvery aspect of navigational design is examined in close detail – through both theoretical models and technical research, and a practical examination of a wide variety of large scale web sites from around the world. It’s a beautifully presented book, with elegantly designed pages, full colour illustrations, and scholarly yet unobtrusive footnotes leading to web references and recommendations for further reading.

The chapters are almost exhaustively thorough. On navigation mechanisms for instance, he covers every possibility – from tabs to breadcrumb trails, and from dropdown menus to sitemaps, tag clouds, A to Z indexes, and star trees. You couldn’t wish for anything more comprehensive. He discusses the advantages and the potential disadvantages of each system, showing examples of where they are used to good effect.

Although it is primarily concerned with the delivery of content over the Web and read in browsers on a computer, he also discusses the navigational consequences of content delivery via mobile phones, personal digital assistants (PDAs) and even car navigation systems.

On the issue of designing a navigation system he has a very sound piece of advice. “Don’t start by designing the navigation on the home page.” This might seem counter-intuitive, because for most designers the home page is the focus of their attention, and it’s the root, the index page of the entire site. But it’s not the most important page for visitors. Most of them will enter via a page deep within the site to which they have been referred by a link from a search engine.

Although there’s quite a lot on extensive usability testing, in general he strikes a reasonable balance between writing for professional designers of large scale corporate and ecommerce sites, and smaller sites which might be the work of an individual entrepreneur. There are certainly plenty of tips on the presentation of text on a page for instance which could help improve the work of an enthusiastic amateur.

He ends by discussing the relationship between navigation and searching, social tagging systems, and rich web applications. These latter post a new challenge to designers, because web pages are no longer static entities which appear in the order they are summoned via mouse clicks. Rich web applications can compose the content of a web page dynamically. Once the user has chosen a new set of data on screen, there is nowhere to go back to. The page URL remains the same, even though what is being displayed has changed. Fortunately, he provides ample guidance to designers on how to cope with such new problems.

I think this is a book which aspires to position itself alongside Louis Rosenfeld and Peter Morville’s Information Architecture for the World Wide Web and Jakob Nielsen’s Homepage Usability as modern classics of web design principles.

© Roy Johnson 2007

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James Kalbach, Designing Web Navigation, Sebastopol (CA): O’Reilly, 2007, pp.394, ISBN: 0596528108


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